Role: Digital Producer – I fostered collaboration between the developers and agency creative teams to create this website. As a client facing producer, I set expectations for the process and created the website timeline for all parties to follow. I established the UX and wireframes for the page and ensured the site followed accessibility standards.
Promotion Live: July 2023 – September 2023
Client: Frito-Lay
Mechanic: Sweepstakes – Users would enter their registration information and gain a chance to win prizes centered around the “Yellowstone” series.
Samantha Rabino 